Now having long, natural nails without the hassle of extensions or acrylics is easier than ever! We have created Gel in Bottle - it's hard as gel, yet simple as gel polish!
So, how does it work?
Essentially, it is a builder gel in a bottle that is applied as an overlay and protects natural nails from breaking. Think of it as a hard gel, but with application similar to gel polish – it offers the best of both worlds, without any of the drawbacks. This innovative nail trend is taking the beauty world by storm, offering a simple yet effective way to strengthen and protect natural nails by providing a hard, resistant overlay.
“During our 2-year research phase, we tested 200 competitor gels to understand clients' needs. The use of modern technologies, such as rheology analysis, combined with a wide nail tech feedback from 10 countries, has helped us understand the strengths and features of the most popular gels on the market”, says Jūlija, who is responsible for bringing new products to the table in our R&D team.
Best solution for longer and stronger natural nails
One of the key benefits of Gel in Bottle is its ability to protect natural nails by preventing breakage and chipping. This makes it the perfect choice for those with weak or brittle nails, as well as nail biters who are looking to kick the habit and grow out their nails. It strengthens the free edge of the nail, allowing them to grow longer and stronger.
Plus, Gel in Bottle comes in a range of six nude shades, perfect for achieving that minimalist manicure look that's been taking social media by storm.
Easy application and shaping
But what sets Gel in Bottle apart from other nail treatments? For starters, it's incredibly easy to apply. With a wider bottle neck that simplifies the application, you can achieve top-quality results in just 20 minutes. The packaging for this product was a project on its own. A narrower bottle neck could trap air with the brush, so we created a special mold for the bottle to reduce the risk of forming bubbles during an application.
This product is especially beneficial for those working with uneven nails - its firm formula helps sculpt a nail shape and maintains it during wear. As Jūlija points out, it's an especially great solution for technicians who aren't gel experts but have experience with gel polish on a daily basis: “Also this is the best option for those who struggle with gel polish not adhering well, as well as for those who need a stronger formula than gel polish to protect the natural nail.”
"We've dedicated three years to perfecting this formula," shares Jūlija. "It's authentic - not a hybrid. It maintains the same hard gel structure but in a liquid viscosity. Our primary goal was to preserve gel properties while achieving a liquid consistency."
Ingredients and manufacturing process
Key ingredients in Gel in Bottle include oligomers for strength and structure, monomers for viscosity, and pigments for creating beautiful nude shades. Overall the product contains up to 11 ingredients with their own purpose, and we control them very carefully.
We have six chemists working in our quality management team, and two highly skilled specialists working solely to ensure the product safety. We test each ingredient in our internal laboratory first and then we send it to our external partners and experts for testing. And finally, Gel in Bottle has undergone extensive testing in six countries with over 300 applications to make sure we did not miss anything important from the product quality viewpoint.
It's saving your valuable time
With Gel in Bottle, say goodbye to weak, brittle nails and hello to longer, stronger natural nails! Crafted with nail techs in mind, this innovative product offers thoughtfully designed packaging, easy application, and the ability to sculpt that perfect nail shape. Its user-friendly application and long-lasting results make Gel in Bottle the perfect choice for anyone seeking beautiful, natural nails - all while saving technicians valuable time!
Choose from 6 nude shades or layer with your favorite Shield™ shade now!